Wine Club Review: Club W

club w wine club insolence and wine

A few months back, I was looking to gather some affordable wines for various upcoming social gatherings and decided to join Club W. What I like about Club W is that unlike other wine clubs, the wine they sell is theirs. Which means, they stand behind their product and if you don't like it, they will send you something you do like. Other, larger wine clubs tend to buy you off with a gift card (to use on more wine, of course) or simply do nothing at all.

Club W is a personalized wine club, which starts at $36 a month for three bottles in each shipment. There’s also a flat $6 shipping rate, which is waived on orders of six or more bottles. By filling out a palate profile, they suggest wines based on the answers you provided for your the various questions asked. 

While I do believe there is good value in this service, if you are a wine connoisseur or have a stronger sense of what your wine palate is, you may want to seek out another wine club, such as Williams-Sonoma or Wine Tasting Network. While I absolutely loved their Sauvetage Rosé, their Tempo Vero Primitivo IGT fell short of expectations and One From the Quiver® Malbec wasn’t what I personally enjoy when it comes to my Malbec wines. The good news is, if you’re not satisfied with the wine sent to you, they will ship you another one at no additional cost, no major interrogation involved.

Having said that, if you’re new to wine or simply looking for decent quality wines to have on your wine rack for family and friends to enjoy, it’s a good place to start. Starting at $13 a bottle, you are getting higher quality wine that you would typically get at Trader Joe’s, Whole Foods or even Walmart. Most of the bottles come with cool labels, which would be a great conversation starter for dinner parties.

For the casual wine drinkers in my life, the ones who will drink anything because it’s open, for the most part they have really enjoyed  wines I’ve received as part of my membership. The bottle of Chommie Cabernet Sauvignon seemed to be empty before we even sat down for dinner. For roughly $50, there is something for everyone in each shipment.

If you find yourself enjoying heavier reds and the occasional glass of Moscato, here is our recommendations from Club W.


If you'd like to try Club W and see if they're a good pairing for you, we've got a special deal, just for our insolence + wine readers.

Have you tried Club W or another online wine club? What did you think of the quality of wines you received in your shipments? If you're thinking of joining a wine club, what are you looking to get from your membership?

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